Tag Archives: music-industry

When Metallica books a tour, the band doesn’t just prepare to play its biggest hits in the biggest cities — it uses granular Spotify data to tease out the specific preferences of its city-specific fanbases, tailoring set lists to location, Spotify’s CEO Daniel Ek revealed on an earnings call last …

“[When] I started Spotify … I was single and 23 and spraying champagne on people in bars in downtown Stockholm … I used to think that people who went and picked up their kids from day care were losers and were checking out too early. That’s the honest truth.” Daniel …